Official Show Programs

The official guide to WAI organized industry events

The Official Show Program is distributed to the attendees at WAI’s Annual Conventions and exhibitions. Visitors reference the publication for exhibit information, technical program, plant tour, and other activity schedules. Display advertising and exhibit descriptions are accepted in each issue.

Interwire Show Program

INTERWIRE is the largest and longest-running wire and cable marketplace in the Americas. Hosted biennially by The Wire Association International, it features a 94,500-sq-ft exposition, a full educational program, networking opportunities, live production demos, equipment and product showcases across all wire manufacturing sectors, an awards program, and support from leading sponsoring companies.

Wire Expo Show Program

The Wire Association International has staged Wire Expo in a different U.S. region every two years. The event incorporates a comprehensive exhibit; practical presentations; live production solutions demonstrations; an awards program; networking and educational activities for members of the wire and cable manufacturing community; and sponsorship opportunities.

Print Publication Supporting Your Event ROI

Everything You Need in One Place

The WJI Official Show Program is the go-to print resource for attendees, providing comprehensive coverage of the conference and exhibition. From exhibitor listings to show schedules, product highlights, and essential event information, the programs keeps exhibitors and sponsors connected with attendees.

Maximize Your Event Presence

  • Showcase your brand in the event’s official guide.

  • Ensure your company is seen by key decision-makers attending the show.

  • Gain valuable visibility in a curated, high-quality print publication.

Exhibitors & Sponsors Benefit Most

WJI Official Show Programs are tailored for companies looking to make a strong impression at trade shows. Whether you’re an exhibitor aiming to attract visitors to your booth or a sponsor wanting to highlight your offerings, the program is an essential tool for your event strategy.

Printed copies are distributed directly to attendees during badge pick-up. Additional copies are available to grab at publication bins throughout the venue. One copy is also dropped at each booth space for exhibitors prior to show opening.

Put Your Brand in Front of Attendees

Reach buyers, decision-makers, and innovators who are in attendance. Explore advertising opportunities, rates, and placement options.

Stay Connected with the Industry

The Official Show Program keeps you informed at WAI organized events. Membership keeps you connected all year. Learn more about the benefits members enjoy.